About us
With the aim of positioning Bosnia and Herzegovina as a competitive destination on the global market, the U.S. Government through USAID Developing Sustainable Tourism in Bosnia and Herzegovina (Turizam) project is working on advancing human capital in the tourism sector, improving access to finance for tourism businesses, developing innovative tourist products, harmonizing policies and regulations and revolutionizing destination branding and promotion.
Through a broad-based approach to sustainable tourism development, USAID Turizam will contribute to economic growth and social harmony in Bosnia and Herzegovina.
News

Discover Bosnia and Herzegovina: 10 Unmissable Signature Experiences
Bosnia and Herzegovina, a land of enchanting landscapes and rich cultural heritage, is increasingly capturing the attention of global travelers seeking authentic experiences. Bosnia and Herzegovina, known for its breathtaking landscapes and rich cultural heritage, is...

Successful Two-Day Workshops on the Topic of Inbound Tourism Held in Sarajevo and Banja Luka
USAID Turizam organized two two-day workshops on the topic "Mastering Inbound Tourism: Strategies and Tactics for Success," designed to enhance the skills and strategies of Destination Management Companies (DMCs) and those aiming to become DMCs in Bosnia and...

Bosnia and Herzegovina is becoming an attractive destination for cyclotourists
Cyclotourism, one of the fastest-growing forms of adventure tourism, has shown significant global growth during 2024, and Bosnia and Herzegovina has tremendous potential to become one of the most attractive destinations for this type of adventure tourism. According to...

Bosnia and Herzegovina is expanding the sales network of its tourism offerings in the United States
Bosnia and Herzegovina made a significant impact on the U.S. market following the organization of its first tourism roadshow, which took place on October 8 in New York and October 10 in Los Angeles. The event was jointly organized by USAID Turizam, the Sarajevo Canton...

Bosnia and Herzegovina is on its way to becoming a new favorite destination for Czech tourists
“This country is so diverse, and no part of it is the same in terms of atmosphere, culture, food, and drink, which I really liked,” stated Czech journalist Veronika Kratochvílová, one of the participants in the “Networking Event for Tourism Professionals from Bosnia...
Bosna i Hercegovina i USAID Turizam u svjetskim medijima
Success Stories
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Calendar of events
Workshop: “Cyclotourism in Bosnia and Herzegovina”
Save the date: November 29, 2024 Cycling is an adventurous activity whose popularity continues to grow. This year's research conducted by EuroVelo, ATTA, and CycleSummit confirms that cycle tourism is constantly evolving and expanding. To what extent is Bosnia and Herzegovina leveraging its rich heritage and experience to attract this group of visitors? Join us on November 29th (from 9:15 AM to 5:30 PM) at the Ethno Village Čardaci to discuss this and other topics related to the development of...
The Success of the Herzegovina Wine Route at the Iter Vitis General Assembly
At the General Assembly of the European Cultural Route Iter Vitis, leaders in wine tourism from Europe learned about practices connecting winemakers, cultural institutions, and local communities along the Herzegovina Wine Route, further solidifying its status on the European wine map. With support from USAID through the USAID Tourism project, the Herzegovina Wine Route is creating new opportunities for international collaboration, and its members, such as the Vukoje Wine Gallery, which won the...
Bosnia and Herzegovina is expanding the sales network of its tourism offerings in the United States
Bosnia and Herzegovina has expanded its tourism offerings to the American market through a business networking tour in New York and Los Angeles, where the BH delegation established partnerships with over 60 American travel agencies. American tourists contribute significantly to revenue, and the USAID Tourism project, in collaboration with local and international partners, has recognized this potential and assisted companies from Bosnia and Herzegovina in breaking into this important market.