Promoting Jajce as Regional Center of Tourism Events

In 2022, the royal city of Jajce is implementing a promotional campaign with the aim of becoming the center of cultural, entertainment and sports events in Bosnia and Herzegovina and the wider region. The promotional campaign is implemented by the Public Institution Agency for Cultural, Historical and Natural Heritage and Development of Tourist Potentials of Jajce with the support of the Municipality of Jajce, in cooperation with Sarajevo Film Festival, Holidays in BiH initiative and USAID Turizam. USAID Turizam supported Jajce in events promotion, staff social media training and graphic design related activities.