Turizam Academy: Your Ticket to a Career in Tourism

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Have you always dreamed of meeting people from all over the world at your workplace, promoting the beauty of Bosnia and Herzegovina, and perhaps even getting the chance to visit exotic destinations yourself?

Then a career in tourism might be the right choice for you!

Don’t miss the opportunity to start 2024 with the right decision – investing in yourself and your education. Turizam Academy, an online education platform, is your partner in achieving your dreams of a career in tourism. Be part of this exciting and growing industry – enroll today and choose from nearly 50 free courses!

Turizam Academy is an educational platform developed with the support of the U.S. Government through USAID’s Developing Sustainable Tourism in Bosnia and Herzegovina (Turizam) project It was created with the aim of developing human capital in the field of tourism in Bosnia and Herzegovina in accordance with global standards and recommendations of international experts. Whether you are a student, a beginner, or a long-time worker in tourism, Turizam Academy has the right course for you or resources that will be helpful!

“The main advantage of Turizam Academy is that it provides relevant training in the BHS [Bosnian, Croatian, Serbian] language. We found the series of courses on safe food handling in the hospitality sector and adventure tourism particularly useful because they provide essential information in a condensed manner, accessible via computer and/or phone, and again, in the BHS language. Given that the aforementioned series of courses is quite comprehensive, it brought a lot of new information to new employees who had not encountered this topic before, and served as a reminder of important basics for all other employees.” 

Boris Šašić, Human Resources Manager at the Courtyard by Marriott Hotel in Sarajevo

Why choose a career in tourism?

Tourism is a growing sector of the economy in Bosnia and Herzegovina and one of the cornerstones of its economic development In 2019, before the Covid-19 pandemic, the number of visits to Bosnia and Herzegovina increased by 13.7%, and tourism revenues increased by 6%. According to the Agency for Statistics of Bosnia and Herzegovina, between January and September 2023, there was a 5% increase in the number of tourists compared to the same period in 2019.

According to USAID’s estimates of human capital needs in the tourism sector in Bosnia and Herzegovina, by 2027, 18,500 new jobs will be created in the tourism industry, while the deficit of qualified staff during the same period will reach 8,100 workers. However, the existing workforce needs modern skills and knowledge about providing high quality tourism services. urizam Academy was created precisely with the goal of bridging this gap between supply and demand for workforce in the tourism sector.

Tourism and hospitality are all-day activities, which can provide flexibility in working hours and personal schedules. In addition, these industries offer a variety of jobs, from administration, kitchen, reception, tour guides, travel agents, to activities in the entertainment and culture sectors. This means that you have many opportunities to choose a job that best suits you and in which you can advance.

Learn more about the benefits of pursuing a career in tourism on the USAID Turizam project website.

Turizam Academy: the most important resource for online education in tourism

Turizam Academy currently offers 49 online courses, over 100 courses from international online professional trainings in hospitality, 12 recordings of webinars, and 9 educational materials dedicated to different sectors of the tourism industry, from accommodation and food services to tourism administrators. It is the most important resource for education in adventure, cultural, gastronomic, and experiential tourism in Bosnia and Herzegovina.

Since the launch of Turizam Academy in March 2021, more than 2,000 users have completed over 5,600 courses. “The flexibility of learning wherever you are, access to a wealth of courses, and the opportunity to learn from experts around the world make online learning very attractive. This form of learning allows students to tailor formal education to their individual interests. Turizam Academy courses are creatively designed, focused, and informative, providing students with the opportunity to gain valuable knowledge in a short period of time. The enthusiasm of the students towards this form of learning is a strong indicator of the value that Turizam Academy courses provide,” emphasized Associate Professor at the Faculty of Economics, University of Tuzla, Dr. Sc. Amra Gadžo.

Make the right decision and start a new career in tourism in 2024 with the help of Turizam Academy!

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