The Turizam Academy is the first professional online learning platform for the tourism sector in BiH, aiming to develop human capital in accordance with global standards
On March 29, 2021, the USAID Developing Sustainable Tourism in Bosnia and Herzegovina (Turizam) project has launched the Turizam Academy, the first professional online learning platform for the tourism sector in BiH (https://academy.turizambih.ba/). The Turizam Academy has been created with the aim of developing human capital in the tourism sector in BiH in accordance with global standards and recommendations of international experts. Following the successful completion of one of the freely available courses on the Turizam Academy, each attendee receives an individual certificate, thus advancing their skills and employability and contributing to raising standards of the industry as a whole.
The first set of 24 custom-made courses has been developed on the basis of Covid-19 Guidelines and Protocols previously prepared by Turizam and adopted by BiH authorities, leading to the BiH fulfilling the conditions to obtain the WTTC Safe Travel Stamp, developed to optimize the efforts of the global tourism sector to restore trust among travelers and ensure coordination of public and private sector actors in this sector.
Over the following period, Turizam intends to develop a whole series of online courses at the USAID Turizam Academy to continue its mission of advancing human capital in the tourism sector in BiH. The target audiences will include government policymakers and bureaucrats at various levels, the hospitality sector, tourism marketing partners, investors, local community entrepreneurs and youth.
